HOW FOX NEWS & THE REPUBLICAN “BRAIN” REALLY WORKS
Using proper research techniques,
author Chris Mooney makes it clear why many Republicans continue to shun
reality.
If you want to
fully understand how a conservative Republican’s brain really works, I highly
suggest that you check out author Chris
Mooney’s book titled: The Republican Brain: The Science of Why
They Deny Science and Reality.
To summarize
the basic thesis of this book, it is that Republicans are authoritarian
individuals that have a very strong need for personal affirmation. In addition, they need to escape any factual
challenges to their basic beliefs. This
is why they need an accessible outlet like Fox News, where they can find that
affirmation as they are also allowed to escape reality.
The Financial Times, one of the most
respected publications for offering the truth about what’s going on in our
world today had the following review of Mr. Mooney’s 300+ page publication:
"Drawing on a growing body of
empirical research, he [Mooney] provides an intelligent, nuanced and persuasive
account of how conservatives and liberals tend to differ at the level of
psychology and personality" (Financial Times, April 2012)
The way the
study was developed was by Mooney’s exploration of seven highly extensive,
independent, public opinion surveys The
surveys asked American citizens about their beliefs on certain issues and about
their TV media habits.
It became obvious
that after collecting many inputs, a very large percentage of those in the
surveys were found to be misinformed about many issues. But the one issue that became glaringly clear
was that those who were avid Fox
viewers were the ones most likely to be misinformed. It also became evident that these same
individual’s views of reality were skewed in a very strict right-wing
direction, as is Fox News in
general. In some cases, the studies
showed that by watching more Fox
programming made whatever the misinformation problem was, even worse.
In other
words, the study concluded that Fox
viewers are dealing with a serious double-edged problem. They are both misinformed in terms of what
they learn, and they have been misinformed by Fox, as their “source” of
all the news information they receive.
The issues
that were covered in the 2012 surveys that were used, and that were discussed in the book
included the following subjects: the War in Iraq, Global Warming Science,
Health Care, possibility of a 9/11 Ground-Zero Mosque, and the 2010 Elections.
One of the
classic results that surfaced in general about the Republican brain was that
those seeking to have their core beliefs reinforced, normally only looked to
those sources that would reinforce those beliefs. This is what the author
referred to as the Republican’s, “selective
exposure”, and it was the clearest way to look at how these people created
their own realities. It became evident
that these individuals were twice as likely to consume agreeable conservative
ideological information, other than to consider accepting any
counter-conservative inputs.
Therefore,
they were twice as likely to only accept those ideas that they agreed with,
than to consider an alternative, even if the alternative turned out to be more
true than what they had wanted to believe.
This situation
brought about a clear understanding of the pre-disposition of closed-mindedness
of most of the conservative, right-wing Republican Fox viewers.
It became
clear that political conservatives tended to have a higher need for closure on
their core beliefs. It also became
obvious that authoritarian conservatives will maintain their beliefs against
any and all challenges. They do this by
consciously limiting the exposure of their views, and by surrounding themselves
with supporting sources of information, such as are available from the Fox network. And Fox
will always confirm that Republican conservative ideas are the correct
ones.
It became very
evident in the research that Fox
takes full advantage of this conservative mindset by programing their
political stories to feed into this concept.
Therefore, the
so called, “science” of Fox News clearly showed that its
viewers were more misinformed than the viewers of other cable TV stations. This approach is intended on purpose by Fox
for their obvious conservative ideological focus.
This so called
“Fox effect” occurs because the
network offers only the kind of falsehoods that the conservatives will readily
accept. But it was a reality that most of the conservatives interviewed were
overwhelmingly inclined to only choose Fox
for watching news in the first place.
When one of
the studies took the approach of comparing the differences between conservative
Republicans to liberal Democrats, the results were that Democrats and liberals
were definitely less inclined to choose
Fox than any other information sources.
The liberal individuals would spread their viewing across other outlets
when it came to seeking real news. But the Republicans and conservatives
overwhelmingly continued to only choose Fox
for their hard news, and they tended to ignore all other sources. This opinion study’s
author even wrote, “The probability of
any of the Republicans selecting a CNN or NPR report was only around 10%.”
So, the
overall conclusion is that the root of the current Republican political
dysfunction, and the penchant for their “selective
exposure” is deeply rooted in their brain’s psychology. Those that displayed the strongest levels of
closed-mindedness and authoritarianism, this attitude was much stronger in the
conservatives than in the liberals and progressives.
It also became
evident that it took the emergence of a cable network like Fox before those closed-minded tendencies could be fully
utilized for the current polarization of America.
But this "polarization" is not just for the nation’s politics. For many Republicans, it’s
apparently their way to shun reality itself.
Copyright G.Ater 2014




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